Tobii lisa.pokrupa@tobii.com https://video.tobii.com en-us Visualplatform http://blogs.law.harvard.edu/tech/rss Tobii episodic no https://video.tobii.com/files/rv1.3/sitelogo.gif https://video.tobii.com http://video.tobii.com/eye-tracking-integrated-with-vr <p>See how&nbsp;Explorer Research, a leading behavioral research firm, uses eye tracking in VR to address their customers’ most fundamental questions. With findings strongly correlated with real-life environment testing, life-sized VR opens up endless testing opportunities and the integration with eye tracking provides actionable insights into customer interactions and decision-making processes.</p><p><a href="http://video.tobii.com/eye-tracking-integrated-with-vr"><img src="http://video.tobii.com/13968029/27212957/81fb0106de33b15fee5d3076dd9c63de/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/27212957 Tue, 24 Apr 2018 07:49:06 GMT Eye tracking integrated with VR reveals human behavior - Explorer Research See howExplorer Research, a leading behavioral research firm, uses eye tracking in VR to address their customers’ most fundamental questions. With findings strongly correlated with real-life environment testing, life-sized VR opens up endless testing opportunities and the integration with eye tracking provides actionable insights into customer interactions and decision-making processes. See howExplorer Research, a leading behavioral research firm, uses eye tracking in VR to address their customers’ most fundamental questions. With findings strongly correlated with real-life environment testing, life-sized VR opens up endless... Tobii 01:57 <p>See how&nbsp;Explorer Research, a leading behavioral research firm, uses eye tracking in VR to address their customers’ most fundamental questions. With findings strongly correlated with real-life environment testing, life-sized VR opens up endless testing opportunities and the integration with eye tracking provides actionable insights into customer interactions and decision-making processes.</p><p><a href="http://video.tobii.com/eye-tracking-integrated-with-vr"><img src="http://video.tobii.com/13968029/27212957/81fb0106de33b15fee5d3076dd9c63de/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> shopper vr http://video.tobii.com/shopper-research-in-grocery-store-and-convenience <p>In order to successfully plan everything from store layout to display and in-store communication, businesses must understand the shopper’s journey and path to purchase. Watch this video to learn more.</p><p><a href="http://video.tobii.com/shopper-research-in-grocery-store-and-convenience"><img src="http://video.tobii.com/19476792/19833342/13034cccc2d75d71c1ff02cfba8be072/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/19833342 Thu, 09 Nov 2017 07:26:43 GMT Shopper research in grocery store and convenience store environments In order to successfully plan everything from store layout to display and in-store communication, businesses must understand the shopper’s journey and path to purchase. Watch this video to learn more. In order to successfully plan everything from store layout to display and in-store communication, businesses must understand the shopper’s journey and path to purchase. Watch this video to learn more. Tobii 01:12 <p>In order to successfully plan everything from store layout to display and in-store communication, businesses must understand the shopper’s journey and path to purchase. Watch this video to learn more.</p><p><a href="http://video.tobii.com/shopper-research-in-grocery-store-and-convenience"><img src="http://video.tobii.com/19476792/19833342/13034cccc2d75d71c1ff02cfba8be072/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> glasses 2 shopper http://video.tobii.com/shopper-research-with-wearable-eye <p><p><span>In this video, researchers use Tobii Pro Glasses 2 in real grocery store and convenience store environments. This methodology allows the team to discover deep insights about what the consumers are experiencing and how they are making their buying decisions. To learn more about Pro Glasses 2, visit <a href="http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/">http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/</a>. &nbsp;</span></p></p><p><a href="http://video.tobii.com/shopper-research-with-wearable-eye"><img src="http://video.tobii.com/12732911/13926026/03e924bab63b84b8350ce2fe2b26406c/standard/download-30-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/13926026 Mon, 04 Jul 2016 13:07:45 GMT Shopper research with wearable eye tracking In this video, researchers use Tobii Pro Glasses 2 in real grocery store and convenience store environments. This methodology allows the team to discover deep insights about what the consumers are experiencing and how they are making their buying decisions. To learn more about Pro Glasses 2, visit http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/. In this video, researchers use Tobii Pro Glasses 2 in real grocery store and convenience store environments. This methodology allows the team to discover deep insights about what the consumers are experiencing and how they are making their buying... Tobii 01:38 <p><p><span>In this video, researchers use Tobii Pro Glasses 2 in real grocery store and convenience store environments. This methodology allows the team to discover deep insights about what the consumers are experiencing and how they are making their buying decisions. To learn more about Pro Glasses 2, visit <a href="http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/">http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/</a>. &nbsp;</span></p></p><p><a href="http://video.tobii.com/shopper-research-with-wearable-eye"><img src="http://video.tobii.com/12732911/13926026/03e924bab63b84b8350ce2fe2b26406c/standard/download-30-thumbnail.jpg" width="600" height="338"/></a></p> glasses 2 shopper http://video.tobii.com/eye-tracking-in-consumer-research-with-unilever <p><div>Unilever uses wearable eye tracking at their Customer Insight and Innovation Centre (CIIC) as a way of better understanding their target audiences. Tobii Pro Glasses 2 allows them to conduct efficient shopper and consumer research to gain valuable insights so they can&nbsp;better design their products and&nbsp;packaging,whilst also&nbsp;improving their in-store and online communications.<br><br></div><div>"Eye tracking is part of our DNA" Jeroen van der Kallen, Customer Insight and Innovation Manager Europe, Unilever<br><br></div><div>Read more about Tobii Pro Glasses click here:&nbsp;<a href="http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/">http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/</a></div></p><p><a href="http://video.tobii.com/eye-tracking-in-consumer-research-with-unilever"><img src="http://video.tobii.com/12732917/13349651/7a7d0a2a919d0cf092f9565506bc9d75/standard/download-24-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/13349651 Tue, 03 May 2016 09:32:59 GMT Eye tracking in consumer research with Unilever Unilever uses wearable eye tracking at their Customer Insight and Innovation Centre (CIIC) as a way of better understanding their target audiences. Tobii Pro Glasses 2 allows them to conduct efficient shopper and consumer research to gain valuable insights so they canbetter design their products andpackaging,whilst alsoimproving their in-store and online communications."Eye tracking is part of our DNA" Jeroen van der Kallen, Customer Insight and Innovation Manager Europe, UnileverRead more about Tobii Pro Glasses click here:http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/ Unilever uses wearable eye tracking at their Customer Insight and Innovation Centre (CIIC) as a way of better understanding their target audiences. Tobii Pro Glasses 2 allows them to conduct efficient shopper and consumer research to gain valuable... Tobii 00:59 <p><div>Unilever uses wearable eye tracking at their Customer Insight and Innovation Centre (CIIC) as a way of better understanding their target audiences. Tobii Pro Glasses 2 allows them to conduct efficient shopper and consumer research to gain valuable insights so they can&nbsp;better design their products and&nbsp;packaging,whilst also&nbsp;improving their in-store and online communications.<br><br></div><div>"Eye tracking is part of our DNA" Jeroen van der Kallen, Customer Insight and Innovation Manager Europe, Unilever<br><br></div><div>Read more about Tobii Pro Glasses click here:&nbsp;<a href="http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/">http://www.tobiipro.com/product-listing/tobii-pro-glasses-2/</a></div></p><p><a href="http://video.tobii.com/eye-tracking-in-consumer-research-with-unilever"><img src="http://video.tobii.com/12732917/13349651/7a7d0a2a919d0cf092f9565506bc9d75/standard/download-24-thumbnail.jpg" width="600" height="338"/></a></p> glasses 2 shopper http://video.tobii.com/tobii-pro-insight-research-services <p><p><i>Tobii Pro Insight Research Services offers comprehensive eye tracking studies that help you understand your customers in a more efficient way. We possess the necessary eye tracking tools and expertise in order to bring you cutting-edge implicit visual behavior analysis without the time, knowledge, and resource commitments of developing in-house capabilities. Watch this video to learn more about how Pro Insight Research Services can help bring you actionable information.</i></p></p><p><a href="http://video.tobii.com/tobii-pro-insight-research-services"><img src="http://video.tobii.com/12732915/13232753/bc6d5574d8abe7fdd8dfec643a4d996d/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/13232753 Thu, 21 Apr 2016 10:21:55 GMT Tobii Pro Insight Research Services Tobii Pro Insight Research Services offers comprehensive eye tracking studies that help you understand your customers in a more efficient way. We possess the necessary eye tracking tools and expertise in order to bring you cutting-edge implicit visual behavior analysis without the time, knowledge, and resource commitments of developing in-house capabilities. Watch this video to learn more about how Pro Insight Research Services can help bring you actionable information. Tobii Pro Insight Research Services offers comprehensive eye tracking studies that help you understand your customers in a more efficient way. We possess the necessary eye tracking tools and expertise in order to bring you cutting-edge implicit... Tobii 01:50 <p><p><i>Tobii Pro Insight Research Services offers comprehensive eye tracking studies that help you understand your customers in a more efficient way. We possess the necessary eye tracking tools and expertise in order to bring you cutting-edge implicit visual behavior analysis without the time, knowledge, and resource commitments of developing in-house capabilities. Watch this video to learn more about how Pro Insight Research Services can help bring you actionable information.</i></p></p><p><a href="http://video.tobii.com/tobii-pro-insight-research-services"><img src="http://video.tobii.com/12732915/13232753/bc6d5574d8abe7fdd8dfec643a4d996d/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> market research shopper unilever http://video.tobii.com/tobii-vr-integration-demo <p><p>Tobii VR Integration give you the possibility to add eye tracking to your VR headset. Included into the package is easy integration into Unity and also two demo applications showcased in this video. Please contact your local Tobii sales contact for a demo.</p></p><p><a href="http://video.tobii.com/tobii-vr-integration-demo"><img src="http://video.tobii.com/12732916/12985205/de0a3dae9f5bf1fcd695f7d8413e0941/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/12985205 Mon, 11 Apr 2016 08:20:26 GMT Tobii VR Integration Demo Tobii VR Integration give you the possibility to add eye tracking to your VR headset. Included into the package is easy integration into Unity and also two demo applications showcased in this video. Please contact your local Tobii sales contact for a demo. Tobii VR Integration give you the possibility to add eye tracking to your VR headset. Included into the package is easy integration into Unity and also two demo applications showcased in this video. Please contact your local Tobii sales contact... Tobii 00:42 <p><p>Tobii VR Integration give you the possibility to add eye tracking to your VR headset. Included into the package is easy integration into Unity and also two demo applications showcased in this video. Please contact your local Tobii sales contact for a demo.</p></p><p><a href="http://video.tobii.com/tobii-vr-integration-demo"><img src="http://video.tobii.com/12732916/12985205/de0a3dae9f5bf1fcd695f7d8413e0941/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> shopper vr http://video.tobii.com/clemson-eye-tracking-research-helps <p>At Pack Expo 2013, researchers from Clemson University were using special glasses from Tobii Technology to demonstrate the tracking of eye movements to record data on consumer's shopping habits. They can analyze the response towards the package design and relay that data to help better understand consumer purchasing decisions.</p><p><a href="http://video.tobii.com/clemson-eye-tracking-research-helps"><img src="http://video.tobii.com/10820436/12216153/96a73653cfacba427c8ff258dfe9dfd2/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/12216153 Mon, 05 Oct 2015 08:14:57 GMT Clemson Eye Tracking Research Helps Companies See What Their Customers See At Pack Expo 2013, researchers from Clemson University were using special glasses from Tobii Technology to demonstrate the tracking of eye movements to record data on consumer's shopping habits. They can analyze the response towards the package design and relay that data to help better understand consumer purchasing decisions. At Pack Expo 2013, researchers from Clemson University were using special glasses from Tobii Technology to demonstrate the tracking of eye movements to record data on consumer's shopping habits. They can analyze the response towards the package... Tobii 03:15 <p>At Pack Expo 2013, researchers from Clemson University were using special glasses from Tobii Technology to demonstrate the tracking of eye movements to record data on consumer's shopping habits. They can analyze the response towards the package design and relay that data to help better understand consumer purchasing decisions.</p><p><a href="http://video.tobii.com/clemson-eye-tracking-research-helps"><img src="http://video.tobii.com/10820436/12216153/96a73653cfacba427c8ff258dfe9dfd2/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> mrux shopper http://video.tobii.com/gaze-replays-in-store-shopper <p>These gaze replays are from a shopper behavior study conducted by ET research in a supermarket with Tobii Glasses. The objective of the study was to evaluate how effectively placements and displays of the beer brand Borsodi were able to draw shoppers' attention. Tobii Glasses were used to explore the influence of in-store movement and walking direction on the visual attention paid to placements, displays and communication messages. The results demonstrated how hard-to-break habitual routes significantly impact gaze orientation.</p><p><a href="http://video.tobii.com/gaze-replays-in-store-shopper"><img src="http://video.tobii.com/10820441/12243116/38cb12c45348bb1129708460b4d84131/standard/download-1-thumbnail.jpg" width="600" height="450"/></a></p> http://video.tobii.com/photo/12243116 Tue, 29 Sep 2015 13:08:26 GMT Gaze replays -- in-store shopper behavior study by ETresearch These gaze replays are from a shopper behavior study conducted by ET research in a supermarket with Tobii Glasses. The objective of the study was to evaluate how effectively placements and displays of the beer brand Borsodi were able to draw shoppers' attention. Tobii Glasses were used to explore the influence of in-store movement and walking direction on the visual attention paid to placements, displays and communication messages. The results demonstrated how hard-to-break habitual routes significantly impact gaze orientation. These gaze replays are from a shopper behavior study conducted by ET research in a supermarket with Tobii Glasses. The objective of the study was to evaluate how effectively placements and displays of the beer brand Borsodi were able to draw... Tobii 01:01 <p>These gaze replays are from a shopper behavior study conducted by ET research in a supermarket with Tobii Glasses. The objective of the study was to evaluate how effectively placements and displays of the beer brand Borsodi were able to draw shoppers' attention. Tobii Glasses were used to explore the influence of in-store movement and walking direction on the visual attention paid to placements, displays and communication messages. The results demonstrated how hard-to-break habitual routes significantly impact gaze orientation.</p><p><a href="http://video.tobii.com/gaze-replays-in-store-shopper"><img src="http://video.tobii.com/10820441/12243116/38cb12c45348bb1129708460b4d84131/standard/download-1-thumbnail.jpg" width="600" height="450"/></a></p> glasses 2 shopper http://video.tobii.com/mobile-eye-tracking-tobii-glasses-1 <p>Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows examples of how the Tobii Glasses can be used in Shopping Research. To learn more about Tobii Glasses visit <a href="http://www.tobiiglasses.com">http://www.tobiiglasses.com</a> or <a href="http://www.tobii.com">http://www.tobii.com</a></p><p><a href="http://video.tobii.com/mobile-eye-tracking-tobii-glasses-1"><img src="http://video.tobii.com/7718124/12214037/e613456ab6d7083088f6cc515dc10a33/standard/download-1-thumbnail.jpg" width="600" height="450"/></a></p> http://video.tobii.com/photo/12214037 Tue, 22 Sep 2015 13:14:10 GMT Mobile Eye Tracking - Tobii Glasses Shopping Research Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows examples of how the Tobii Glasses can be used in Shopping Research. To learn more about Tobii Glasses visit http://www.tobiiglasses.com or http://www.tobii.com Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows examples of how the Tobii Glasses can be used in Shopping Research. To learn more about Tobii Glasses visit... Tobii 01:55 <p>Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows examples of how the Tobii Glasses can be used in Shopping Research. To learn more about Tobii Glasses visit <a href="http://www.tobiiglasses.com">http://www.tobiiglasses.com</a> or <a href="http://www.tobii.com">http://www.tobii.com</a></p><p><a href="http://video.tobii.com/mobile-eye-tracking-tobii-glasses-1"><img src="http://video.tobii.com/7718124/12214037/e613456ab6d7083088f6cc515dc10a33/standard/download-1-thumbnail.jpg" width="600" height="450"/></a></p> glasses shopper http://video.tobii.com/mobile-eye-tracking-tobii-glasses <p>Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows an example from a Tobii Glasses recording in a Supermarket. To learn more about Tobii Glasses visit <a href="http://www.tobiiglasses.com">http://www.tobiiglasses.com</a> or <a href="http://www.tobii.com">http://www.tobii.com</a></p><p><a href="http://video.tobii.com/mobile-eye-tracking-tobii-glasses"><img src="http://video.tobii.com/10820442/12214028/e46bb9dca84174be28f238e09b453786/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> http://video.tobii.com/photo/12214028 Tue, 22 Sep 2015 13:09:12 GMT Mobile Eye Tracking - Tobii Glasses shopper research with eye tracking Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows an example from a Tobii Glasses recording in a Supermarket. To learn more about Tobii Glasses visit http://www.tobiiglasses.com or http://www.tobii.com Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows an example from a Tobii Glasses recording in a Supermarket. To learn more about Tobii Glasses visit... Tobii 00:36 <p>Tobii Technology has launched Tobii Glasses™ a revolutionary, cost-effective wearable eye tracking system. This video shows an example from a Tobii Glasses recording in a Supermarket. To learn more about Tobii Glasses visit <a href="http://www.tobiiglasses.com">http://www.tobiiglasses.com</a> or <a href="http://www.tobii.com">http://www.tobii.com</a></p><p><a href="http://video.tobii.com/mobile-eye-tracking-tobii-glasses"><img src="http://video.tobii.com/10820442/12214028/e46bb9dca84174be28f238e09b453786/standard/download-1-thumbnail.jpg" width="600" height="338"/></a></p> glasses shopper