Tobii

KO | Sticky by Tobii Pro - Online Eye Tracking on Mobile Devices

Thu, 24 Jun 2021 10:00:11 GMT

Our newest solution for Sticky opens up new possibilities to test online advertising effectiveness and packaging designs directly on the users' mobile devices. No additional hardware required. No app or plugin installation necessary. No hassle!
Want to try Sticky on mobile? https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/

Sticky de Tobii Pro: seguimiento ocular en línea para dispositivos móviles

Wed, 09 Jun 2021 07:51:14 GMT

Esta solución abre nuevas posibilidades para probar la eficacia de la publicidad online, y los diseños de envases directamente en los dispositivos móviles de los usuarios. Sin Hardware adicional, sin instalación de aplicaciones, o adicionales. ¡Sin complicaciones!

¿Le gustaría probar Sticky?
www.tobiipro.com/es/products/sticky-by-tobii-pro/

Sticky by Tobii Pro - Online Eye Tracking on Mobile Devices

Thu, 03 Jun 2021 08:19:41 GMT

KO | Sticky by Tobii Pro - Introduction to the AOI Editor

Wed, 12 May 2021 14:36:53 GMT

Learn what AOIs (areas of interest) are and how to set them using Sticky's AOI Editor.
For more information, visit https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/

KO | Sticky by Tobii Pro - Creating a Mobile Experiment

Wed, 12 May 2021 14:36:48 GMT

Learn how to create and set up a mobile experiment using Sticky by Tobii Pro.
For more information, visit https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/.

Sticky by Tobii Pro - Introduction to the AOI Editor

Wed, 12 May 2021 13:36:53 GMT

Learn what AOIs (areas of interest) are and how to set them using Sticky's AOI Editor.
For more information, visit https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/

Sticky by Tobii Pro - Creating a Mobile Experiment

Wed, 12 May 2021 13:36:48 GMT

Learn how to create and set up a mobile experiment using Sticky by Tobii Pro.
For more information, visit https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/.

Sticky by Tobii Pro - Advertising Effectiveness.mp4

Wed, 12 May 2021 13:36:40 GMT

Learn how to test advertising effectiveness using Sticky by Tobii Pro.
For more information, visit https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/

Sticky by Tobii Pro - Emotion Tracking

Wed, 12 May 2021 13:36:34 GMT

Learn how to use the emotion tracking solution in Sticky by Tobii Pro.
For more information, visit https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/

Sticky by Tobii Pro - Designing a Shelf Study

Wed, 12 May 2021 13:36:21 GMT

Learn how to design a shelf study using Sticky by Tobii Pro
For more information, visit https://www.tobiipro.com/product-listing/sticky-by-tobii-pro/

Winning attention with out-of-home advertising

Fri, 13 Nov 2020 11:06:39 GMT

The British destination media owner Limited space partnered with Tobii Pro’s Research Consultancy Tobii Pro Insight to conduct an eye-tracking study amongst retail destination visitors, aiming to gain a better understanding of the behaviour of their audiences and to evaluate the impact and effectiveness of different advertising formats in the retail space.

In this webinar, Researcher Alice Hitchcock from Tobii Pro Insight and Marketing & Brand Manager Samuel Maskell from Limited Space look back at the joint project and discuss:

- How to successfully conduct advertising research in an authentic real-world setting
- Which type of insights can be gained from an eye tracking study
- How these insights inform business decisions

Sticky by Tobii Pro - Online Eye Tracking

Thu, 07 May 2020 13:12:43 GMT

Sticky by Tobii Pro is a self-service online platform that combines online survey questions with webcam eye tracking, making advanced quantitative research simple. With this time and cost-efficient method of integrating eye tracking into your research, you can test large panels of consumers as they view targeted shelves, packs, ads, or webpages from their own computers.

Behind the scenes. Earning Attention: How to optimize attention to your TV ads

Tue, 29 Jan 2019 08:20:34 GMT

Eye tracking makes communication more relevant

Mon, 05 Oct 2015 08:16:38 GMT

Strålfors provides solutions to make customer communication more relevant across different print and digital channels. Tobii Insight Research Services helped Strålfors to build internal competence how to use eye tracking to optimize advertisement messages in invoices, web pages and mobile devices.

Eye tracking is a tool that helps Strålfors cooperate more closely with its clients and to build better relationships.

"The insights from the eye tracking studies are valuable for our clients. We see that they can enhance their communication with their customers, reduce the number of calls to customer services, and even sell more", Pekka Suomi, Project Director, Strålfors

More information about Tobii Insight Research Services you can find here: http://www.tobii.com/en/eye-tracking-research/global/services/tobii-insight-projects/

Ad Testing with Tobii T60 XL Eye Tracker and Tobii Studio

Mon, 05 Oct 2015 08:15:59 GMT

An Ad Testing Illustration using a Tobii T60 XL Eye Tracker and Tobii Studio.

P marketing - Eye tracking analysis

Tue, 22 Sep 2015 09:07:50 GMT

How people are affected by new, patented way of advertising in parking garages.

Tobii Insight Study - Digital Signage

Tue, 22 Sep 2015 08:27:38 GMT

Tobii Technology, commissioned by Clear Channel, conducted this study at a subway station to measure the impact of digital advertising through eye tracking. Tobii Glasses Eye Tracker was used to study how 40 travelers were affected by digital signage on their way to their respective trains.

Learn more about Tobii eye tracking solutions from here: http://www.tobii.com/en/eye-tracking-research/global/

More information on Tobii Insight Services you will find here: http://www.tobii.com/eye-tracking-research/global/services/tobii-insight-projects/